9/10 Belgian citizens write daily. What if writing could boost your vitamin intake?

Together with Bic, we wanted to create Vitamin Bic. A pen covered in a vitamin of your choice.
Presented in a package that is recognizable for kids but also adults.


Art Director, Glenn Van Den Herrewegen - Copywriter, Steve Maes

  • LinkedIn
  • Instagram

2020 | Glenn Herrewegen